About us
Inspired by Strength. Built on Care.
Our Story
At Elbie's Align Therapies, we believe that true wellness begins with alignment—of body, mind, and movement. Whether you're an athlete chasing performance, a parent juggling it all, or simply someone wanting to move and feel better, we’re here to support you.
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Our mission is simple: to help you restore balance, feel stronger, and elevate your everyday.
The Meaning Behind the Name
Inspired by Leo Elbie.
Elbie’s Align Therapies was named after the heartbeat of our journey—my son, Leo Elbie.
His energy, joy, and endless determination inspire everything we do. It’s not just a name it’s a daily reminder that strength comes in many forms, and healing begins with heart.
Leo’s influence shapes our commitment to helping others move better, feel stronger, and embrace their full potential—with care that’s personal, purposeful, and proud.
Our Vision
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Whole-Body Wellness, From the Inside Out
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We started with small-batch balms and oils, designed to support recovery and self-care naturally. But that was only the beginning. We're building a space where therapeutic sports massage, nutritional therapy, and self-care products work together—supporting your journey to better movement, balance, and vitality.
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Our vision is to offer personalised, results-driven therapies and products that meet you where you are—and grow with you.
What Makes Us Different
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Holistic Support. Honest Ingredients. Human-Centered Care.
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Carefully Crafted Products
Every balm and oil is made with natural, ethically sourced ingredients—free from synthetic additives, always with intention.
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Sustainable Practices
We’re committed to reducing waste and choosing eco-friendly packaging wherever possible.
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A Whole-Person Approach
Our therapies are designed to treat the body as a connected system. We don’t just chase symptoms—we support movement, recovery, and long-term health.
Our Team.
At Elbie’s Align Therapies, we keep things personal. Every treatment, every recommendation, and every conversation is rooted in care, clarity, and a passion for helping you feel your best—body and mind. Here’s who’s behind it all.
Kehinde Baruwa
Founder | Lead Sports Massage Therapist & Nutritional Therapist
Kehinde is the heart and hands behind Elbie’s Align Therapies. Blending deep knowledge of soft tissue therapy with a holistic approach to nutrition, she offers support that’s tailored, thoughtful, and empowering. Her passion for healing was inspired by her son, Leo Elbie—and she brings that same compassion and strength into every client journey.
Waleed
Website Developer & Social Media Manager
Waleed brings the digital side of Elbie’s Align Therapies to life. With a thoughtful eye for design and a deep understanding of user experience, he ensures that every online touchpoint feels as calm and professional as the treatments themselves. From building the website to shaping our social media presence, Waleed’s work makes it easier for clients to connect, engage, and feel at home with the brand.
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Leo Elbie
Chief Joy Officer
The spark behind Elbie’s Align Therapies. Leo reminds us every day why we do what we do—with resilience, love, and a whole lot of laughter.
(Plus, he keeps the team smiling—even on the admin days.)
